Tips, Tools, & Benefits of Partnership
Take advantage of your Chamber membership and see what additional marketing and advertising is available for your business.
"The Chamber's Social Toolkit and workshops tranformed our social media and we've learned so much"
Lolo's Consignment
"We've booked large groups and last minute reservations through qualified Chamber leads"
Wine Country Inn
"My team meets so many industry professionals and networks at Chamber mixers and events"
Beringer Vineyards
"Sharing offerings in the local newsletter is a huge benefit to my business and helps spread the word"
Simone Woods
Business Tools
A La Carte Marketing & Advertising Opportunities
Chamber partners receive a variety of marketing benefits included in their partnership, but sometimes you may want additional services at different points in the year.
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Sthelena.com footer ads & banner ads
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Custom-built blog/guide published on sthelena.com
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Event display ads
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Enhanced business listing
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Social media paid posts
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Social media consultation
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Social media takeover
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Pinterest paid ad/pins
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Graphic design
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Newsletter ad
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Video shoot
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Welcome Center digital ad
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View the marketing & advertising brochure here.
Sthelena.com Events Calendar
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No additional charge to Chamber partners
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95K quarterly web traffic hits to Sthelena.com
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Events Calendar displayed on digital board in Welcome Center
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Utilized for email marketing campaigns & weekly social media posts
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All event postings require a hi-res photo 16:9 ratio with a minimum size of 1200px wide x 675. Event photos should NOT be posters.
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Update Your Sthelena.com Business Listing
Each year our staff does outreach to your business for an annual listing update. You may have updated photography to use, or new brand messaging to update your description. Good news - you can do this at ANYTIME during the year! No more than 1000 characters.
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Monthly Newsletters
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Our monthly local and destination Marketing newsletters go out to nearly 12K subscribers.
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The average open rate 54% and click rate of 4%
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Feature your events, promotions, new products, and specials
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No additional charge for Chamber partners
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Newsletters are published 1st Saturday of the month and 2nd or 3rd Tuesday of each month.
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Social Media
Destination Marketing Channels:
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Instagram @StHelenaCA | 35K
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Facebook @StHelenaCA | 18K
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Pinterest @StHelenaCA | 900K annually
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Tiktok @StHelenaCA | 10K
Local Focused Channels:
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Instagram @StHelenaChamberCA | XX
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Facebook @SHChamber | 1XX
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Marketing Report for the TID (Tourism Improvement District)
The Chamber CEO presents to the TID Board of Directors quarterly. The TID is made up of hoteliers to promote overnight stays in St. Helena. TID Reports cover the following:
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Overview of the chamber's destination marketing strategic plan
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Social media metrics
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Digital ad campaigns & performance metrics
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Sthelena.com metrics
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Main Street foot traffic & Welcome Center data
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Business Insider Report
Chamber members receive an exclusive monthly insider report sharing recent travel data, visitation trends, City information, hotel traffic, business tips, and more. ​
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Not receiving the insider report? Email stephanie@sthelena.com to make sure it comes to your inbox on the last Thursday of each month.
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Welcome Center Exposure
Do you have a rack card, or other print collateral that can be displayed in the Welcome Center? This is a no-cost to your member benefits.
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4'' x 9'' is size of produced rack cards you can provide
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22K average annual visitors to the Welcome Center
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Staff concierge team
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help guests with bookings
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Future trip planning
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Collateral can be changed at any time
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Sponsorship Opportunities
Want to be more engaged with the community? Sponsorships provide the opportunity to show area residents and event attendees that you give back.
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Holiday decor, such as the Wine Barrel Holiday Tree
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Community Art projects
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Music at events
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Member Exclusive Workshops
Multiple learning opportunities are offered to Chamber members each year. From email marketing to TikTok strategy. The majority of our learning workshops are virtual and available to watch at your convenience. ​
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Ribbon Cutting Services
Moving your business or opening a new location? Work with the Chamber for an official community ribbon-cutting ceremony. Chamber staff will coordinate inviting elected officials, others in the business community, press, and bring the ribbon and scissors for the celebration.
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Learn more about Ribbon Cutting services​
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"FAM" Familiarization Tours
Chamber staff work hard to know everything we can about your business. Oftentimes, seeing it and experiencing it, is the best way to learn. Chamber members are offered one "FAM" tour for our staff to come to familiarize themselves with your business.
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Chamber Job Board
Chamber members can share their job openings on sthelenachamber.com at no additional cost. Post your job opportunities to increase the chances of finding the right candidate.
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Interested in more social media attention?
Check out all our advertising opportunities!
SOCIAL MEDIA ENGAGMENT
Seeking more social media exposure and engagement?
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1. Cross-promote your content by tagging @sthelenaca
2. Review our social guidelines for what content the Chamber needs for each channel
3. Check out our Social Media Toolkit for businesses
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Tag @StHelenaCA (tourism) & @StHelenaChamberCA (local)
