
Your Basecamp for Chamber Resources
Business Tools
A La Carte Marketing & Advertising Opportunities-
Chamber partners receive a variety of marketing benefits included in their partnership, but sometimes you may want additional services.
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Sthelena.com Business Ads
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Custom-built blog/guide published on sthelena.com
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Event display ads on Sthelena.com
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Social media ads + Consultation
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Pinterest paid ad/pins
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Graphic design
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Email Newsletter ads
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Video shoot
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Welcome Center digital ad
Sthelena.com Events Calendar
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145K quarterly web traffic hits Sthelena.com
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Events Calendar displayed on digital board
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Utilized for email marketing campaigns & weekly social media posts
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All event postings require a hi-res photo 16:9 ratio with a minimum size of 1200px wide x 675. Event photos should NOT be posters.
Update Your Sthelena.com Business Listing + Photos
Each year our staff does outreach to your business for an annual listing update.
No more than 200 characters.
Monthly Newsletters
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Our monthly local and destination Marketing newsletters go out to over 14K subscribers.
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The average open rate 54% and click rate of 6.1%
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Feature your events, promotions, new products, and specials
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Destination Marketing Newsletter is published 1st Saturday of the month and the Local Insider Guide is published on the 2nd Tuesday of each month
Social Media
Destination Marketing Channels:
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Instagram @StHelenaCA | 53K
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Facebook @StHelenaCA | 22K
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Pinterest @StHelenaCA | 1.1M avg. annual reach
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Tiktok @StHelenaCA | 12K
Local Chamber Focused Channels:
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Instagram @StHelenaChamberCA | 1.6K+
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Facebook @SHChamber | 2K
Marketing Report for the TID (Tourism Improvement District)
TID Reports cover the following:
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Overview of the chamber's destination marketing strategic plan
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Social media metrics
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Digital ad campaigns & performance metrics
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Sthelena.com metrics
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Occupancy + foot traffic data
Business Insider Report
Chamber members receive an exclusive monthly insider report sharing recent travel data, visitation + occupancy data, business tips, and more.
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Get the report. Email alexandra@sthelena.com
Welcome Center Exposure
Do you have a rack card, or other print collateral that can be displayed in the Welcome Center? Here's what we need:
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4'' x 9'' is size of produced rack cards you can provide
Welcome Center tips:
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22K average annual visitors
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Collateral can be changed at any time
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Staff concierge team help guests with bookings
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Have open availability? let the team know
Sponsorship Opportunities
Sponsorships provide the opportunity to be more engaged with the community. Examples are listed below:
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Holiday decor, such as the Wine Barrel Holiday Tree
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Chamber Creates!
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Celebrate St. Helena
Member Exclusive Workshops
Multiple learning opportunities are offered to Chamber members each year. The majority of our learning workshops are virtual and available to watch at your convenience.
Ribbon Cutting Services
Moving your business or opening a new location? Work with the Chamber for an official ribbon-cutting ceremony. Chamber staff will coordinate press and bring the ribbon and scissors for the celebration.
"FAM" Familiarization Tours
Chamber staff work hard to know everything we can about your business. Oftentimes, experiencing it is the best way to learn. Help us take a tour of your place!
Chamber Job Board
Chamber members can share their job openings on sthelenachamber.com. Post your job opportunities to increase the chances of finding the right candidate.
Chamber Contacts
SOCIAL MEDIA ENGAGMENT
Seeking more social media exposure and engagement?
1. Cross-promote your content by tagging @sthelenaca
2. Review our social guidelines for what content the Chamber needs for each channel
3. Check out our Social Media Toolkit for businesses
Tag @StHelenaCA (tourism) & @StHelenaChamberCA (local)

