Business Development Hub
Maximize Your Membership
with These Resources
NEW!! A La Carte Marketing & Advertising Opportunities-
Your Chamber partnership includes a variety of valuable marketing benefits, but sometimes you need additional exposure to support a special promotion, event, product launch, or business goal. Our a la carte marketing services allow you to customize your visibility and reach the audiences that matter most.
Available Opportunities:
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StHelena.com Business Display Ads
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Custom Blog Features & Destination Guides published on StHelena.com
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Event Display Ads on StHelena.com
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Social Media Advertising & Marketing Consultation
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Pinterest Paid Advertising & Promoted Pins
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Professional Graphic Design Services
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Email Newsletter Advertising
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Professional Video Production & Shoots
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Welcome Center Digital Advertising
Whether you're looking to increase brand awareness, drive website traffic, promote an event, or showcase a new offering, our team can help create a customized marketing strategy to meet your goals.
Sthelena.com Events Calendar
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125K quarterly web traffic hits Sthelena.com
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Events Calendar displayed on digital board in St. Helena Welcome Center
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Utilized for email marketing campaigns & weekly social media posts
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All event postings require a hi-res photo 16:9 ratio with a minimum size of 1200px wide x 675. Event photos should NOT be posters.
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Event title should not exceed a 40-character limit.
Update Your Sthelena.com Business Listing + Photos
Each year our staff does outreach to your business for an annual listing update.
No more than 200 characters. For images, 1920 x 1080 px in landscape format.
Monthly Newsletters
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Our monthly local and destination Marketing newsletters go out to over 27K subscribers.
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The average open rate is 45%
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Feature your events, promotions, new products, and specials
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Destination Marketing Newsletter is published 1st Saturday of the month and the Local Insider Guide is published on the 2nd Tuesday of each month
Social Media
Visit St. Helena (DMO) Marketing Channels:
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Instagram @StHelenaCA | 52K
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Facebook @StHelenaCA | 22K
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Pinterest @StHelenaCA | 1.1M avg. annual reach
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Tiktok @StHelenaCA | 12K
Local Chamber Focused Channels:
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Instagram @StHelenaChamberCA | 2.5K+
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Facebook @SHChamber | 2.4K
Marketing Report for the TID (Tourism Improvement District)
TID Reports cover the following:
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Overview of the chamber's destination marketing strategic plan
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Social media metrics
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Digital ad campaigns & performance metrics
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Sthelena.com metrics
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Occupancy + foot traffic data
Business Insider Report
Chamber members receive an exclusive monthly insider report sharing recent travel data, visitation + occupancy data, business tips, and more.
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Get the report. Email alexandra@sthelena.com
Visitor Center Exposure
Do you have a rack card, or other print collateral that can be displayed in the Visitor Center? Here's what we need:
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4'' x 9'' is size of produced rack cards you can provide
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Event flyers and promotional materials will be displayed beginning 30 days prior to the event date.
Visitor Center tips:
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22K average annual visitors
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Collateral can be changed at any time
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Staff concierge team help guests with bookings
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Have open availability? let the team know
Sponsorship Opportunities
Sponsorships provide the opportunity to be more engaged with the community. Examples are listed below:
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Holiday decor, such as the Wine Barrel Holiday Tree
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Chamber Creates!
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Celebrate St. Helena
Member Exclusive Workshops
Multiple learning opportunities are offered to Chamber members each year. The majority of our learning workshops are virtual and available to watch at your convenience.
Ribbon Cutting Services
Moving your business or opening a new location? Work with the Chamber for an official ribbon-cutting ceremony. Chamber staff will coordinate press and bring the ribbon and scissors for the celebration.
"FAM" Familiarization Tours
Chamber staff work hard to know everything we can about your business. Oftentimes, experiencing it is the best way to learn. Help us take a tour of your place!
Visit St. Helena & Chamber Contacts
SOCIAL MEDIA ENGAGMENT
Seeking more social media exposure and engagement?
1. Cross-promote your content by tagging @sthelenaca
2. Review our social guidelines for what content the Chamber needs for each channel
3. Check out our Social Media Toolkit for businesses
Tag @StHelenaCA (tourism) & @StHelenaChamberCA (local)
